Intent-gated lead capture for WordPress

Turn reader reactions into email subscribers — without popups.

MoonFarmer adds emoji reactions to your WordPress posts, and asks for an email only after a positive one. WordPress-native. Privacy-first. Free.

Free on WordPress.org · GPL · no account required · uninstall removes your data when you opt in

No third-party tracking No external SaaS. No pixel. Your data stays in WordPress.
Inline capture, only on positive intent No interruption tax on readers who never raised their hand.
Analytics that answer the business question 30-day reaction & capture analytics built in. CSV export to whatever ESP you already use.

Built for intent, not interruption

Use reactions as the first step in a cleaner lead path.

MoonFarmer Reactions Lead Capture keeps the front end simple: visitors react, positive reactions can trigger a compact email capture prompt, and site owners see which content is helpful, confusing, or ready to convert.

01

Reaction widget that feels native to the article

Six default reactions, clean design choices, classic or emoji icons, visible reaction controls, count visibility, and guest reaction rules.

  • Minimal, progress, rail, and clap-style layouts
  • Hover and after-react animation options
  • Accessible buttons with clear selected states
02

Capture after visitor intent

Ask for email only after a positive reaction, so the form appears when a visitor has already shown interest.

03

Placement that respects each post

Auto insert above, below, or both; use a block or shortcode; hide by post type or specific post IDs.

04

Readable owner analytics

Track reactions, captures, sentiment, and top posts in language a busy owner can act on.

For business owners

Find out what visitors care about before they leave.

A reaction is a low-friction signal. MoonFarmer Reactions Lead Capture turns that signal into a lightweight lead workflow for service pages, local business blogs, product updates, resources, and campaign landing pages.

Service interest

See which service pages or guides create positive reactions and follow up with subscribers from those pages.

Content feedback

Spot posts that feel helpful, funny, confusing, surprising, or frustrating without asking visitors to write a comment.

Simple lead ownership

Store consented captures in WordPress first, export CSV, and keep your list portable while the site is still small.

Less popup fatigue

Invite only engaged visitors to subscribe instead of showing every visitor a generic form on arrival.

Privacy-first by default

No tracking network required.

Reactions use a per-site dedupe hash instead of storing raw visitor IP addresses for the reaction flow. Email captures store explicit consent metadata, and retention controls keep raw reaction data on your terms.

Reaction storage
Custom WordPress tables with one current reaction per visitor and post.
Consent records
Captured emails include consent timestamp, source, reaction type, and consent text version.
Data controls
CSV export, retention cleanup, and explicit delete-on-uninstall behavior.

Upcoming workflows

Email provider connections and practical owner workflows.

MoonFarmer Reactions Lead Capture already captures consented emails inside WordPress. The next workflow layer connects those high-intent visitors to the tools publishers, creators, and business owners already use.

Connection

Email provider sync

Send captured subscribers to Mailchimp, Brevo, MailerLite, MailPoet, FluentCRM, Kit, and similar providers.

Routing

Reaction-based lists and tags

Map Insightful, Funny, Love, or custom positive reactions to tags, lists, segments, or local lead statuses.

Operations

Lead inbox and follow-up status

Review captures by post, reaction, source, and status so owners can mark leads as new, contacted, or converted.

Reliability

Widget health and spam controls

Surface cache, CDN, REST, nonce, and display issues early, with duplicate protection and anti-spam controls.

Ready for WordPress publishers

Install MoonFarmer Reactions Lead Capture and start learning from reader intent.

Use this static page as the public product site, GitHub Pages landing page, or release microsite.